Hatta special coverage on Sama Dubai highlights Dubai Media’s participation in Hatta Winter Festival

Dubai Media Incorporated (DMI) has lined up a unique selection of programmes on Hatta for viewers of Sama Dubai, highlighting the natural beauty and the historical and cultural significance of the region. These programmes aim to introduce viewers to the Hatta’s rich heritage, distinctive traditions, captivating landmarks and mountainous landscape that draw nature and adventure enthusiasts from around the world. The special coverage comes as part of Dubai Media’s participation in the second edition of the Hatta Winter Festival organised by Brand Dubai, the creative arm of the Government of Dubai Media Office, in collaboration with the Supreme Committee to Oversee the Development of Hatta.

This initiative aligns with the directives of the Dubai Government to further raise Hatta's profile in keeping with its historical and archaeological importance, showcasing it as one of the emirate’s premier tourist destinations. It also reflects efforts to support the Dubai 2040 Vision and enhance the emirate’s global competitiveness.

The special shows are being aired to coincide with the Hatta Winter Festival, which runs until 12 January, 2025. They include a fun show set in the heart of Hatta’s enchanting landscape that offers audiences the chance to participate in exciting competitions every Saturday and Sunday, and one featuring traditional competitions that highlight local heritage. The second programme is broadcast live from the channel’s dedicated studio in Hatta.

The festival’s key events and activities will be showcased through one of the shows, with prominent guests discussing Hatta’s unique features, heritage, and traditions. Yet another show shifts the spotlight to visitors sharing their impressions of Hatta. It will see visitors describing their favourite locations in Hatta and fielding questions testing their general knowledge about the region in a fun and interactive atmosphere.

Sama Dubai has also dedicated a special segment for children, with an informative yet fun show focusing on little ones as they contend with various challenges and games that test their mental and physical prowess in an engaging and fun-filled setting.