Dubai Sports Council CEO Masters kicks off a series of 70 amateur golfing events

We are delighted to report that The Dubai Sports Council CEO’s Masters 2023 will take place on the Dubai Sports City Els Club on Friday 13th January 2023, as part of the Dubai Sports Council’s ongoing commitment to promoting golf as a business networking and key tourism tool for the UAE and region. The Dubai Sports Council CEO Masters is sponsored this year by FAB (First Abu Dhabi Bank - Gold Sponsor) and Accuracy, Epsilon, AARO Middle East (Silver sponsors), AGMC, Papa Johns and eGolfmegastore (Bronze sponsors), with several other sponsors expected to add value to the day.

There will be over 110 top golfing executives and government representatives from across the UAE to participate in the shot-gun tournament at 1 pm on the ELS CLUB, one of the many magnificent golfing assets of Dubai and indeed the UAE.

The Dubai Sports Council CEO’s masters will be held in an 18-hole team shambles format, designed to provide an interactive golf and networking experience. The tournament will conclude with a formal dinner presentation outside overlooking the Els course. FAB will then present the awards for the day.

Russell Yeomans, founder Sport2Business events added “We are delighted to invite existing and new sponsors to add value to our golf loving business leaders at the Dubai Sports Council CEO Masters Golf Day at the superb but challenging Els Club course – Thomas Rourke and his team always put on a great event both on the course and at the presentation dinner.’

On the sponsorship front, Mr. Dhruv Verma, Founder & CEO – Thriwe ( partner and sponsor) stated that "Thriwe continues to support Golf in the region and will continue to do so. We are thrilled to work with FAB and other sponsors in this 2023 event to add value to their clients and prospects plus our strategic partnership with S2B continues as we get involved more high profile amateur golf events. The CEO Masters India golf event will also happen in 2023 and several other countries are keen to come on board to run similar events, including Singapore, Kenya and Philippines.". He also added that the winning team of CEO Masters 2023 will get a wild card entry to play at India Edition plus participate in the UAE National Final of the 2023 ‘Race To Phuket’ scheduled for October 2023.

Silver sponsor Accuracy (Strategy Management Firm) represented by Director Darren Mullins added ‘ The CEO Masters supplemented by other events put on by S2B and Dubai Sports Council have been instrumental in improving our brand positioning and cementing relationships in the region. Golf in this region attracts decision makers and continues to help us forge partnerships and relationships’.

On the CSR theme, we continue this year with Samar Jodha, to support the RED BALLOON initiative of creating compassionate young leadership for a better world. COVID has been very challenging for our youngsters and Red Balloon has some amazing initiatives and with impact to improve the soft skills and emotional wellness of our youngsters.

The Dubai Sports Council CEO Masters continues to be part of an ongoing commitment on behalf of Dubai Sports Council to create a truly 7-Star golfing, dinner and networking experience for the key business leaders of the UAE.”.
“Through the CEO Masters, Dubai Sports Council recognises the importance of golf as a sport that permeates tourism and business. Many of the major public and private businesses in the UAE will have senior representation at the tournament, creating a truly unique networking opportunity for attendees and sponsors.” said Russell Yeomans, Managing Director of Sport2Business.
“We are delighted to work with the Dubai Sports Council and the CEO Masters is the first and most high profile amateur golfing event in 70 amateur events that we will manage in 2023 including the Race To Phuket (20 events) and the Tuesday evening 9 hole weekly events at the Floodlit Faldo course. We truly appreciate the DSC commitment, alongside the Emirates Golf Federation to support amateur golf.”

He added: “The CEO Masters has become the event to be seen at for Amateur golfers and our increasing number and quality of sponsors is reflecting that . It is an ideal new year kick off to an ever-improving golfing calendar in Dubai. The day is about business networking first and golf second and as always we aim to have creative activations on most holes to keep our demanding executive golfers entertained”

2022 has been a unique year with plenty of positive growth in the Dubai corporate world so we are looking forward to kicking off 2023 in style with a great CEO Masters!’

For further details on how to be a part of the event as a player or sponsor, please visit the DSC CEO Masters’ official website http://www.ceomasters2023.golfgenius.com
Or contact russell.yeomans@aaro.se