Brand Dubai

Brand Dubai, the creative arm of Government of Dubai Media Office, develops initiatives aimed at enhancing the look and feel of Dubai to reflect its unique character as one of the world’s most developed, fastest growing and culturally diverse cities. Brand Dubai's initiatives are aligned with the directives of Vice President and Prime Minister of the UAE and Ruler of Dubai His Highness Sheikh Mohammed bin Rashid Al Maktoum to convert Dubai into an open museum, and promote aesthetic excellence and innovation, in partnership with government entities and departments, developers, artists and designers. Brand Dubai seeks to launch a range of initiatives and projects that communicate positive messages about Dubai’s unique culture, values and identity.

Brand Dubai, the creative arm of Government of Dubai Media Office, develops initiatives aimed at enhancing the look and feel of Dubai to reflect its unique character as one of the world’s most developed, fastest growing and culturally diverse cities.


Brand Dubai's initiatives are aligned with the directives of Vice President and Prime Minister of the UAE and Ruler of Dubai His Highness Sheikh Mohammed bin Rashid Al Maktoum to convert Dubai into an open museum, and promote aesthetic excellence and innovation, in partnership with government entities and departments, developers, artists and designers.


Brand Dubai seeks to launch a range of initiatives and projects that communicate positive messages about Dubai’s unique culture, values and identity.

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